Strategic Plan

At the heart of the Academy lies an unwavering commitment to its mission, which serves as the guiding force behind all its endeavors. The Academy's elected board members develop a strategic plan every three years that sets forth mission-related goals, and the success of the organization is measured by the fulfillment of these goals. Governance plays a pivotal role in steering the Academy in the right direction, ensuring its adherence to the vision established. This responsibility rests with a dedicated board of directors who volunteer their expertise and operate in accordance with the association's bylaws. Working hand in hand with the Executive Director, the board sets the strategic direction, allocates essential resources, and makes critical decisions that are then executed by the association's staff and volunteer committees, task forces, and groups to meet the needs of its members and bring the strategic plan to life. The Board is responsible for establishing, appointing, and retiring volunteer groups as organization objectives change and new needs arise. Effective volunteer management thus becomes a vital operational function, fostering collaboration and synergy in driving the Academy towards its mission-driven goals. 

PILLAR #1 | COMMUNITY

Forge a strong sense of community and belonging for members and promote the role of physical therapy in the field of pelvic and abdominal health and wellness.

  • Validate and promote the Academy brand and presence
  • Increase membership
  • Foster inclusivity and connectivity
  • Promote the unique role and value of pelvic health physical therapy to external stakeholders

PILLAR #2 | RESEARCH & KNOWLEDGE

Be the leading source of evidence-based practice information, data, and research for the profession.

  • Develop infrastructure that supports member research interests and engagement with research.
  • Increase research readership.
  • Increase research quality and access.
  • Develop a new generation of trained researchers.

PILLAR #3 | PRACTICE & ADVOCACY

Provide resources and guidance to membership pertaining to practice, reimbursement and legislative issues that affect pelvic health physical therapy practitioners.

  • Develop infrastructure to support the practice pillar.
  • Develop and update clinical practice resources.
  • Develop business resources for practitioners and practice owners.
  • Increase membership knowledge in federal and local government affairs to increase member-led advocacy efforts

PILLAR #4 | EDUCATION

Deliver high-value and evidence-based education to increase practitioner knowledge and improve patient education and care.

  • Elevate the CAPP program curriculum.
  • Develop a course expansion plan that aligns with audience interests and needs.
  • Increase public awareness and education on pelvic health physical therapy.
  • Develop a long term plan for management of educational programming.

PILLAR #5 | OPERATIONAL EXCELLENCE

Ensure association longevity and vitality through robust governance principles, financial strength, and the development of Academy leaders.

  • Strengthen the organization infrastructure through the development, revision and implementation of policies, procedures.
  • Develop tools to promote data-driven decision-making and bench-marking.
  • Improve leadership recruitment, onboarding, succession planning and engagement.
  • Assess new revenue opportunities to cover operational expenses

Board of Directors

The Board of Directors is responsible for the financial health, strategic direction, and oversight of all Academy operations. They are selected by the Academy membership and are responsible for appointing the Academy’s Executive Director who is responsible for the day-to-day operations of the Academy.
Heather Michele Jeffcoat

Heather Michele Jeffcoat

PT, DPT

CEO/Physical Therapist

President

Darla Bowen Cathcart, PhD

Darla Bowen Cathcart, PhD

PT, DPT, PhD

President-Elect

Shannon Walker Fox

Shannon Walker Fox

PT, DPT

Vice President

Secili Hurley DeStefano

Secili Hurley DeStefano

PT, DPT

Chief Delegate

Jennifer Sergeant Hungate

Jennifer Sergeant Hungate

PT, DPT, MS

Treasurer

Kelly Huestis

Kelly Huestis

PT, MPT

Clinical Coordinator

Secretary

Kristi Lynn Kliebert

Kristi Lynn Kliebert

PT

Director of Communications

Kim Parker-Guerrero

Kim Parker-Guerrero

PT, DPT

Owner/clinician

Director of Practice

Christine A. Cabelka

Christine A. Cabelka

PT, MA, PhD

Director of Research

Karen Rose Brandon

Karen Rose Brandon

PT, MPT, DSc

Director-at-Large

Staff

Aika Barzhaxynova

Aika Barzhaxynova

Executive Director

Kalki Gizaw

Kalki Gizaw

Senior Manager

Danielle Tiongson

Danielle Tiongson

Association Manager

Kiera Ross

Kiera Ross

Coordinator